Q4 - Exercise 12 : Logo design, due this Friday, March 22

Today a client has called in to ask you to design a logo for their business.

You need to design a logo, a business card and letter head.

1.  You will watch a presentation on the overview of logo and logo design, which is found in the Mr. Komar Shared folder.

2.  Pick a business from below or think of your own (you could even do one for yourself as a graphic design company).

3.  On an 8.5" x 11" paper, you will then HAND DRAW 3 versions of the logo you imagine for the business.  I will not grade any of your work until I first grade the hand drawing.  Remember to put your name and grade number on the sheet.

4.  Use Adobe Ilustrator and the template found in the Mr. Komar Shared folder for creating a logo, a business card and a letter head.  There are 3 Artboards in the template to use.

You must hand draw everything.  No photos dragged in.

5.  Turn in the file as period#_lastname_firstname_12x

You are being graded on creativity, attention to detail, originality, and the other design concepts we reviewed when we worked on the Social Issue poster (exercise 10)

Due March 22, (this Friday)

25 points: Hand drawing

75 points: Adobe file

Potential Client List:  Choose one of the below companies, or come up with your own.

1.  Maine Spray Paint Company:  A company making specialty spray paints that are geared for the urban market (for self proclaimed street artists).

2.  Im Bored:  A surf board company out of Hermosa Beach, California.  They were started by a girl surfer who wants to make surf boards and equipment for the female market.

3.  Oro's Gym:  A gym that has a reclaimed building from the barrio in South Tucson and wants a logo they can use to grow the company.

4.  Badger Coffe House:  An alumni group wants to set up a professional coffee house just down the street from Tucson High School and want to use THS mascot for their shop.

5.  Tohono O'Odham Solar:  A start up company that wants to put solar panels on the tops of the big stores and malls in Tucson to help offset power usage, and save those companies money.